Ford's Mark Fields calls plug-in hybrids a "national priority"

Discussion in 'Ford Industry News' started by Mav.bot, Jun 12, 2008.

  1. Mav.bot

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    [​IMG]In these days of nearly nonexistent profits for every one of Detroit's Big Three automakers, R&D funds must be allocated very carefully. In contrast, Japanese manufacturers such as Toyota and Honda have been earning profits on a yearly basis. Not long ago, a mild spat arose regarding whether or not the Japanese government helped fund the development of Toyota's Hybrid Synergy Drive. Even if they didn't do it in the past, Ford's President of the Americas Mark Fields indicated that they are doing it now at a conference held today in Washington, D.C. by Brookings and Google.org titled Plug-In Electric Vehicles 2008: What Role for Washington?

    Fields called on the U.S. government to step up to the plate, mentioning tax breaks and incentives as one option to aid consumers who'd like to purchase these ultimately expensive vehicles one day. On the manufacturing side, Fields suggests that plug-in hybrids should be a "national priority", with Washington needing to allocate funds for research and development. Another area singled out is a domestic supply of batteries, since most of the units used in today's hybrids are being manufactured overseas.

    It should be noted that General Motors already has a head start towards PHEVs with its upcoming Chevy Volt. As far as we're aware, the development costs for this vehicle and its batteries has been moving forward without direct assistance from the government. Feel free to read Field's entire speech after the break.

    [Source: Ford]Continue reading Ford's Mark Fields calls plug-in hybrids a "national priority"

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